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Global Product Radar

Find your next growth opportunities from around the world

Global Product Radar tracks new food and beverage products from all over the world and uses Fixea's consumer data to assess which of them could work in your chosen market.

Every month, you receive a curated selection of the most relevant new products and concepts, together with an assessment of their commercial potential. We also show how the findings can be used in product development, consumer promises, positioning, portfolio and imports.

Not just information on what is being launched around the world, but pre-assessed growth opportunities to support your business.

A new report every month from €390/month.

Choose your coverage: Food | Beverages | Food + Beverages
Choose your market: Finland | Sweden | Denmark | Germany | Netherlands | United Kingdom

Subscribe to Global Product Radar

Global launches
Receive the most interesting new products and concepts from around the world within your chosen coverage.

Product analysis
We analyse the product's flavours, ingredients, nutritional values, product claims, intended use, format, packaging and positioning.

Consumer and market potential
We identify which consumer need the product meets, who it could appeal to, in which situations it would be used, and which factors support or limit demand.

Commercial opportunities
Fixea's commercial interpretation helps you identify how a finding can be used in your own products, portfolio, positioning or imports.

Assessment built on Fixea's own consumer data
Fixea Data covers 6,100 consumers, six European markets and 12 food and beverage categories.

We study consumers' current usage, interest, growth intentions, needs, usage occasions, consumer profiles, choice criteria, purchase barriers and willingness to pay.